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RM14,000 difference between e.MAS 7 Prime and e.MAS 7 Premium

The launch of Proton’s first electric SUV, the e.MAS 7, took place last week.

Despite being teased for a long time on social media, the e.MAS 7 remains a hot topic of discussion among netizens even now.

Opinions are varied, with some expressing positive thoughts while others share negative feedback.

For those contemplating whether to choose the more affordable Prime variant or the more fully-featured Premium variant, we are here to help.

With a price difference of approximately RM14,000, here are five key differences between the Proton e.MAS 7 Prime and e.MAS 7 Premium:

 

1. Battery Capacity

Both variants are equipped with an electric motor producing 215 hp and 320 Nm of torque, allowing for a 0-100 km/h acceleration in about 6.9 seconds.

However, the e.MAS 7 Prime is fitted with a short-blade Aegis LFP (Lithium Iron Phosphate) battery pack with a capacity of 49.52 kWh for a driving range of 345 km, while the e.MAS 7 Premium comes with a 60.22 kWh battery pack, providing a range of 410 km.

 

2. Charging Capability

For the smaller battery, the e.MAS 7 supports DC fast charging up to 80 kW, while the e.MAS 7 Premium can achieve a DC charging capacity of up to 100 kW.

Unfortunately, there appears to be no significant difference in charging times, with both variants recording approximately 20 minutes for DC charging from 30% to 80%.

 

3. Exterior

The e.MAS 7 Prime variant features 18-inch wheels wrapped in 225/55 R18 Giti tires.

In contrast, the e.MAS 7 Premium variant comes equipped with more aggressive 19-inch wheels, fitted with 235/50 R19 Goodyear tires.

Additionally, the e.MAS 7 Premium variant includes several extra features such as a panoramic glass roof, powered tailgate, and an Active Grill Shutter system.

 

4. Cabin Features

The standard features included in the Proton e.MAS 7 are quite extensive.

However, for the Premium model, it includes specific features such as a driver’s seat memory function, adjustable front passenger seat (four-way), front seat ventilation, ambient lighting supporting up to 256 colors, a head-up display, and a sound system with 16 speakers.

 

5. Safety Features

Typically, the lower variant may be lacking in comprehensive safety equipment compared to the premium variant.

However, for the e.MAS 7, both variants are equipped with a comprehensive safety suite that includes advanced driver-assistance systems (ADAS) Level 2, featuring important functions such as Autonomous Emergency Braking (AEB), Forward Collision Warning (FCW), Rear Cross Traffic Alert (RCTA), Lane Departure Warning (LDW), and Adaptive Cruise Control (ACC).

Moreover, the e.MAS 7 is also equipped with a 360-degree surround camera system.

The only minor difference is that the e.MAS 7 Prime variant does not come with front parking sensors.

 

Proton e.MAS 7 Prime & Premium

EV, NEWS

Proton e.MAS 7 achieves five-star score in ASEAN NCAP

Coinciding with the official launch of the Proton e.MAS 7 electric SUV in the Malaysian market, the ASEAN NCAP organization also announced the score achieved by this SUV in the new vehicle assessment tests that were conducted.

Overall, the e.MAS 7 successfully earned a five-star score with a total of 92.57 points.

As Proton’s first electric vehicle, it was evaluated based on the following four categories:

  • Adult Occupant Protection (AOP) – 39.00/40.00
  • Child Occupant Protection (COP) – 17.32/20.00
  • Safety Assistance (SA) – 20.00/20.00
  • Motorcycle Safety (MS) – 16.25/20.00

Standard features of the e.MAS 7 include six airbags, Electronic Stability Control (ESC), Anti-lock Braking System (ABS), and Seat Belt Reminder (SBR).

Advanced safety features included are city and inter-urban Autonomous Emergency Braking (AEB), Blind Spot Detection (BSD), High Beam Assist (HBA), Forward Collision Warning (FCW), Lane Keeping Assistance (LKA), Lane Departure Warning (LDW), Rear Cross Traffic Alert (RCTA), and Rear Cross Traffic Braking (RCTB).

The Proton e.MAS 7 is equipped with a single electric motor that produces 218 PS/320 Nm, paired with two options for LFP battery packs: 49.52 kWh (with a range of 345 km) or 60.22 kWh (with a range of 410 km).

The selling price of the e.MAS 7 starts at RM105,800 for a limited time.

2025 Proton e.MAS 7 – 2 variants, range up to 410 km, starting at RM105,800
EV, NEWS

2025 Proton e.MAS 7 – 2 variants, range up to 410 km, starting at RM105,800

After several rounds of previews including test drives, Proton through its Pro-Net division has officially launched the first electric SUV, the e.MAS 7, for the local market.

Here are seven key facts you should know:

 

1. Dimensions

The Proton e.MAS 7 is an electric SUV in the C-segment, measuring 4,615 mm in length, 1,901 mm in width, 1,670 mm in height, and with a wheelbase of 2,750 mm.

Its turning radius is a compact 5.4 meters.

Standard features include a MacPherson strut setup at the front, complemented by a multilink configuration at the rear.

 

2. Power

The e.MAS 7 is powered by a single electric motor delivering 215 hp and 320 Nm of torque.

It can accelerate from 0 to 100 km/h in just 6.9 seconds, reaching a top speed of 175 km/h.

 

3. Two Battery Pack Options

For the local market, the Proton e.MAS 7 is available in two variants: Prime and Premium.

The Prime variant comes equipped with an LFP battery pack of 49.52 kWh, allowing a range of 345 km on a full charge (WLTP data), while the Premium variant features a 60.22 kWh battery pack with a range of 410 km.

This short blade Aegis battery supports AC charging at 11 kW and DC fast charging at 100 kW (80 kW for the smaller capacity battery), enabling the battery to be charged from 30% to 80% in just 20 minutes.

 

4. Exterior Features

Proton has made few changes to differentiate the e.MAS 7 from its donor model, the Geely Galaxy E5.

Standard exterior features of this electric SUV include LED headlights and taillights, 18-inch alloy wheels with 225/55 R18 tires, roof rails, and adjustable side mirrors with a heating function.

The Premium variant adds features such as a panoramic glass roof, powered tailgate, and Active Grille Shutter functionality.

 

5. Cabin Space

Similar to the exterior, the interior equipment closely resembles that of the Geely model.

Inside, you will find features such as a 10.2-inch digital cluster display, a central 15.4-inch screen without Apple CarPlay or Android Auto support, a Flyme OS system, and a head-up display.

Additionally, the e.MAS 7 offers a six-way adjustable driver’s seat (four-way for the front passenger), ventilation functions, leatherette upholstery, ambient lighting with 256 color options, and several USB charging ports.

In the rear, the e.MAS 7 provides cargo space of 461 liters, which expands to 1,877 liters with the second-row seats folded down.

There is also 14 liters of storage space under the seats and a 10.8-liter center console drawer.

 

6. ADAS

For the first time, Proton offers Level 2 Advanced Driver Assistance Systems (ADAS) as standard across all e.MAS 7 variants.

This includes essential features such as an Automatic Emergency Braking (AEB) system, Forward Collision Warning (FCW), Lane Departure Warning (LDW), Lane Keeping Assist (LKA), Rear Cross Traffic Alert (RCTA), Lane Change Assist (LCA), and Adaptive Cruise Control (ACC).

Additionally, the e.MAS 7 comes equipped with six airbags, an auto hold function, front and rear radar, and a 360-degree camera system.

 

7. Pricing

The retail prices for the Proton e.MAS 7 are as follows:

  • e.MAS 7 Prime – RM109,800
  • e.MAS 7 Premium – RM123,800

For the first 3,000 customers, Proton is offering a rebate promotion worth RM4,000, bringing the starting price down to RM105,800 for the Prime variant, and up to RM119,800 for the Premium variant.

Here are the packages that buyers of the Proton e.MAS 7 will receive:

  • A 7kW home charging unit (valued at RM1,500)
  • V2L adapter (valued at RM500)
  • Financing package with interest rates starting as low as 1.98% (valued at RM3,000)
  • Unlimited internet data package for five years (valued at RM1,800)
  • RM1,200 rebate for existing Proton owners
  • Vehicle warranty of six years with no mileage limit, and a warranty for the high-voltage battery components of up to eight years or 160,000 km.
NEWS

Proton introduces ProCare Smart Plan for Saga, X90 and 2025 X70

Protoon has rolled out a new prepaid service package, which customers can choose to purchase for their new and existing Proton cars.

Known as the ProCare Smart Plan (PSP), the package helps owners to manage their vehicle maintenance costs by offering savings of up to 15% or RM670.

At the moment, the PSP is available for the Saga, X90, and 2025 X70. If the vehicle is sold with the balance of the PSP still to run, the new owner enjoys the benefits as long as it is within the validity period.

New car buyers can opt for either three or five years packages. The package is also available to current owners who purchased their vehicles without a PSP, though it will be capped to two-year intervals, with savings of up to RM350.

According to Proton, while the PSP is currently limited to the three models mentioned, there are plans to eventually roll it out to all Proton models in the near future.

Customers who wish to register for the PSP after purchasing their vehicles can use the Fixed Payment Plan (FPP) for up to 24 months through the Affin Avance Proton credit card.

Alternatively, there’s also an instalment payment plan via Direct Lending, a Shariah-compliant digital lending platform, with monthly payment terms of up to 12 months.

“Proton remains focused on making improvements to the product and services offering to our customers and the ProCare Smart Plan is the latest example of these efforts,” said Edmund Lim, Vice President Sales and After Sales, Proton Edar.

NEWS

Proton sold 12,194 units in November, down 4.7% from October

Proton recorded sales of 12,194 units (domestic and export) in November, reflecting a slight decrease of 4.7% compared to October.

The company stated that the decline is in line with the contraction in total industry volume (TIV) of 4.1% for Malaysian automotive sales.

This brought Proton’s year to date (YTD) total sales volume to 137,751 units, allowing the automaker to maintain its position as the second most popular brand in the national sales ranking.

The company estimates that its market share for November stands at 18.2%, leading to a YTD figure of 18.8% for the whole of 2024.

Sales of the X70 2025 model increased by 7.7% compared to October, with 1,065 units delivered, bringing its YTD total to 7,536 units.

Meanwhile, the X50, X90, and S70 ended November leading their respective segment for YTD sales.

The X50 continued to lead the B-segment SUV sales with 1,911 units delivered, bringing its total sales to 21,033 units to date.

The X90 retained its position as market leader for D-segment SUVs with a 13.1% month-on-month growth to 277 units, contributing to a YTD sales total of 3,246 units.

The S70, which made its maiden race outing in the 2024 Sepang 1000km and celebrated its anniversary on November 28, recorded sales of 1,312 units, bringing its YTD total to 17,512 units.

Meanwhile, the Saga recorded 5,916 units sold (YTD 66,094 units), while the Persona and Iriz recorded 1,394 units (YTD 17,325 units) and 319 units (YTD 4,762 units), respectively.

In addition to Malaysia, the Saga is also performing well in international markets. A total of 480 units of the left hand drive (LHD) Saga were exported to Egypt last month, a remarkable 300% growth compared with the 120 units shipped to the country a month prior.

To-date, 2,203 units of the Proton Saga have been exported this year, leading to total exports volume for 2024 already exceeding the number for the whole of 2023.

NEWS

Sepang 1000KM: Proton secures fifth place after five years of absence

After a five-year hiatus, Proton’s official team, Proton R3 returned to compete in the Sepang 1000KM 2024 race in the Malaysian Touring Car (MTC) category.

This marks the first time Proton has raced using the S70 R3 vehicle since the launch of this C-segment sedan on November 28, 2023.

The race, which lasted for 181 laps, saw the Proton R3 team struggling with difficulties as car #81 was forced to retire as early as the 8th lap.

Another S70 car, numbered 82 and driven by Ariff Azmi and Alister Yoong, faced technical issues that caused them to lose over 40 minutes.

Despite the challenges faced, the Proton R3 team successfully completed the race, finishing in fifth place in the MTC class.

Roslan Abdullah, Chief Executive Officer of Proton Edar, stated, “While we aimed for another overall victory, the Proton R3 team is aware of the task of completing a brand-new racing vehicle to compete against teams that have been racing for the past three years.”

He further explained that the data and racing experiences gathered throughout the weekend would serve as the foundation for R3 to begin preparations for the 2025 racing season.

In positive news, in conjunction with the KLIMS 2024 event, Proton will also showcase vehicle #82 in the same condition as it finished the S1K race.

NEWS

LHD Proton Saga to begin assembly in Egypt this December

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Proton is expected to commence the assembly of vehicles (CKD) in Egypt this December with the opening of new factory in Cairo.

The inauguration of the CKD factory was officiated by the Prime Minister of Malaysia, YAB Dato’ Seri Anwar bin Ibrahim, during his official visit to the country.

Located in the Al Oula Industrial Park in Giza, the facility, owned by Ezz Elarab Elsewedy Automotive Factories (ESAF), has an investment of US$35 million and a production capacity of 20,000 units, providing 400 job opportunities.

The inauguration of the CKD factory follows the first shipment of CKD units to Egypt on September 9.

The first unit of the left-hand drive (LHD) Proton Saga is expected to roll off the production line this December, with a production target of 1,400 units for 2024.

This number is projected to increase to 5,000 units in 2025, with a forecasted production total of 16,000 units of LHD CKD Saga over a three-year period, concluding at the end of 2026, with an estimated value of RM570 million.

In addition to the domestic market in Egypt, Proton will also export the assembled vehicle models to countries in North Africa and the Middle East.

Proton also plans to establish Egypt as one of its key manufacturing hubs in the region.

TEST DRIVE

2024 Proton X50, still worth it? – Test Drive

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Last year, Proton updated its popular B-segment SUV model, the Proton X50 2024.

At first glance, you might find it difficult to guess what changes have been made, as its appearance remains largely the same as the original model released in 2020.

The engine offerings are also unchanged, with this flagship version we tested equipped with a 1.5-liter TGDi engine producing 177 PS @ 5,500 rpm and torque of 255 Nm @ 1,500 rpm – 4,000 rpm.

The original suspension system has also seen no changes, meaning it still offers handling characteristics nearly identical to the previous model.

So, what has actually changed?

Based on a drive from the Klang Valley down south a few weeks ago, I found one positive aspect of the X50 – improved NVH (Noise, Vibration, and Harshness)!

NVH was one of the criticisms when this model first launched.

However, after driving for several days, I acknowledged that the noise from the tires meeting the road surface has been effectively filtered, making the cabin quieter.

Wind noise is also less noticeable at lower speeds but still exists when the X50 is driven beyond the legal highway speeds.

In the cabin, the Proton X50 has been given an upgraded infotainment unit with more powerful and faster processing capabilities.

The 360-degree camera system has also been improved, now displaying live three-dimensional images of the vehicle whenever the turn signal lever is activated.

Lastly, the Proton X50 comes standard with a powered tailgate for the flagship variant, making daily driving tasks easier and more pleasant.

It has now become an almost perfect SUV model to consider, except for a few factors that might make you think twice:

 

1. Still Not a Fuel-Efficient SUV

I’ve tested various SUV models that are not high-performance but come with turbocharged engines. Some of those models can offer reasonable fuel consumption rates, but not the X50.

Even when driven normally without sudden acceleration, I found myself needing to refuel every 400 km.

For long-distance driving, this is not very convenient, especially when heading to areas with few fuel station facilities.

 

2. Still Lacks Apple CarPlay and Android Auto

ONLY FOR 2025 PROTON X70!

Yes, for now, the Proton X50 still lacks standard support for Apple CarPlay and Android Auto.

As an alternative, you can use the MirrorLink function with a charging cable; however, this system is somewhat complicated and inconvenient. If you turn off your phone’s screen, the MirrorLink connection will disconnect.

You will then need to go through the entire process again to reconnect the infotainment system with your smart device.

A more economical alternative would be to purchase a smartphone holder that can be attached to the windshield.

It’s a shame that a car costing RM100,000 still lacks the AACP features that would make driving easier.

If you recall, the Proton X70 2025 facelift was officially launched last August, about two months after the Proton X50 2024 was released.

The difference in launch timing is only a few months, so why hasn’t the Proton X50 been equipped with Apple CarPlay and Android Auto like the Proton X70 facelift?

 

3. 360-Degree Camera Not Very Helpful on the Road

The presence of a 360-degree camera certainly helps drivers avoid scratching body panels when entering parking areas.

The clearer and sharper display makes the X50 feel more upscale, even though it is an SUV in the RM100,000 price range.

However, I’m not too fond of the default camera angle displayed when the turn signal lever is used, as it doesn’t fully showcase the blind spots on the left and right sides of the vehicle.

You can change the 3D Live Feed display angle by accessing the menu on the touchscreen, but this action is discouraged while the vehicle is moving quickly.

In this regard, I believe Honda’s LaneWatch feature offers more assistance, even though it only covers the left side of the vehicle.

Perhaps in future updates, Proton could adjust the default angle of the 3D Live Feed display to provide a better field of view as a driver aid to prevent unwanted incidents.

With the selling price remaining relatively unchanged at RM103,000, I still consider the X50 to be one of the more worthwhile B-segment SUV models to own.

That is, if you can accept and compromise on the three shortcomings I’ve mentioned above.

It’s your money, your choice.

NEWS

Proton sales increase by 13.6 percent in October, Saga remains best-selling model

In October, Proton recorded sales of 12,799 units for both domestic and export markets, marking a 13.6 percent increase compared to the previous month.

This brings Proton’s year-to-date (YTD) sales total to 125,557 units, placing the national car brand second in the country’s automotive sales rankings.

Among the total sales, the Proton Saga remains a popular choice among buyers, with 6,112 units sold, bringing its YTD total to 60,178 units.

Proton is also hopeful that the Saga’s sales will surpass 70,000 units for the second consecutive year this year.

Although the Saga did not lead its segment, three other Proton models maintained top positions in their respective segments.

The Proton X50 emerged as the best-selling SUV in the B segment last month, with 2,122 units sold, while the Proton S70 returned to the top as the best-selling C segment sedan with sales of 1,432 units.

Proton’s flagship model, the X90, continued to lead sales in the D segment SUV category, recording a total of 245 units sold last month.

At the same time, Proton revealed that its first electric vehicle (EV), the e.MAS 7, will be officially launched next month (December 2024).

NEWS

Proton R3 team announces S70 R3 drivers lineup for Sepang 1000KM

The Proton R3 racing division has announced the four drivers who will pilot two Proton S70 R3 vehicles for the Sepang 1000KM endurance race next month.

Car number 81 will be driven by the duo of Syafiq Ali and Fahrizal Hasan, while car number 82 will feature young drivers Alister Yoong and Ariff Azmi.

The pairings were selected based on their respective experiences in motorsport.

Syafiq Ali holds the record for the most individual wins in the history of the Sepang 1000KM race and has secured three podium finishes with Proton R3. Fahrizal Hasan has a long history of success in high-performance car racing, winning his class twice in the 12-Hour Sepang race.

Car number 82 features the youngest driving pair in Proton R3’s history, both of whom are products of the Axle Sports Academy, run by Alex Yoong, Malaysia’s only Formula 1 driver.

Twenty-one-year-old Alister Yoong has accumulated significant experience in single-seater racing, while 18-year-old Ariff Azmi is a karting champion who competed alongside Alister in last year’s 1000KM race.

Additionally, Proton R3 unveiled the actual race car, the Proton S70 R3, which will be used in the upcoming endurance race.

According to Roslan Abdullah, Deputy CEO of Proton, “Motorsport is a core component of Proton’s DNA, and our heritage in competitive racing began with the first Proton Saga.”

“Although we have not competed in the Sepang 1000KM for the past three years, the Proton R3 team has kept pace with the latest developments in the racing industry, resulting in rapid advancements in the race car just a year after the Proton S70’s launch.”

“The Proton R3 team has a long history of promoting young driver careers and enhancing their profiles through collaboration. We are excited to work with this talented driving team this year, which gives us the best chance to claim the title and bolster PROTON’s record as the most successful brand in the history of the Sepang 1000KM,” Roslan Abdullah added.

NEWS

Proton S70 R3 race car: five things you need to know

Proton through its motorsports division Proton R3, has just announced the lineup of drivers who will pilot the latest S70 R3 vehicle at the Sepang 1000KM (S1K) race next month.

At the same time, media representatives were introduced to the new race car that will be used by the Proton R3 team.

Here are five things you should know about the Proton S70 R3:

 

  1. Still using the Campro engine


As previously reported, the Proton S70 R3 will not compete with the 1.5-liter three-cylinder turbo engine.

Instead, it will utilize the long-standing Campro S4PH 1.6-liter engine, which has been in use since Proton R3’s involvement in the S1K with vehicles like the Preve, Suprima S, Iriz, Saga, and Satria Neo.

While Proton has not disclosed the exact specifications of this vehicle, earlier reports suggest that the S4PH engine fitted in the Saga and Iriz can produce over 200 hp!

 

  1. Why not use the original S70 engine or removing the turbo?

Proton is participating in the S1K race in the MTC category, which allows the use of different engines from the same manufacturer.

This means that Proton can save on development costs by referring to data obtained from previous races for this new vehicle.

If they were to use the original engine, Proton would require more time to gather the necessary data. The decision to remove the turbo from the original S70 engine was also deemed inefficient; thus, it is better for Proton to stick with the proven Campro engine, which has already won five S1K championships.

For S70 fans, there’s no need to worry, as Proton has revealed plans to join the race next year using a street-spec Proton S70.

 

  1. What’s different about the S70 R3?

Proton has added a front splitter, a rear spoiler, and 15-inch rims wrapped in 195/55 R15 tires.

Essentially, the suspension configuration of the S70 remains the same as the street model, compliant with regulations, but it has been enhanced with a set of dampers more suitable for racing.

 

  1. A cabin loaded with racing equipments

In the cabin area, all unnecessary equipment has been removed, and even the door panels have been replaced.

What remains are Recaro racing seats, an AP Racing pedal box, a Motec display screen, a manual gear knob, and the mandatory safety cage.

 

  1. Will there be a street version of the S70 R3?

Proton has previously revealed plans to produce a road version of the S70 R3, equipped with high-performance upgrades for public sale.

While it may not be available in the near future, the image gallery below allows you to imagine what the R3 variant of the S70 might look like on the road.

Will it have specifications similar to the S70 race car? As a Proton fan, we hope it’s not just a cosmetic change.

NEWS

Proton and Grab launch the “Saga Power Up for Grab Drivers” campaign, starting this November 4

Proton recently signed a memorandum of agreement (MoA) with Grab Malaysia, offering exclusive benefits to e-hailing drivers when they purchase a Proton Saga.

This collaboration aims to enhance the driving experience and support the growing needs in the e-hailing industry.

The initiative is also expected to provide benefits to drivers, users, and further strengthen the positions of both companies in the market.

The MoA was signed by Roslan Abdullah, Deputy Chief Executive Officer of Proton, and Rashid Shukor, Director of Operations and National Mobility for Grab Malaysia.

Starting from November 4, the “Saga Power Up for Grab Drivers” campaign will grant priority access to Grab driver partners to own a Proton Saga.

The campaign includes incentives and offers such as cash rebates and a 5% service discount valid for the first two years or up to 40,000 km.

Eligible drivers can purchase as many Proton Sagas as they qualify for under Grab Malaysia’s terms.

In addition to the Proton package, Grab also offers up to RM500 for new driver partners who purchase a Proton Saga and activate their Grab Driver account.

“PROTON is excited to collaborate with Grab Malaysia in supporting the e-hailing industry by offering our iconic model, the Proton Saga, to our Grab driver partners. Reliability and reasonable maintenance costs are crucial factors for entrepreneurs who use cars as their primary work tool.”

“Furthermore, this partnership provides exclusive privileges to those who accept this offer while supporting our vision for more accessible transportation for the people of Malaysia,” said Roslan Abdullah, Deputy Chief Executive Officer, PROTON.

“This collaboration reflects our commitment to providing flexible opportunities to the people of Malaysia in an ever-changing economy. By facilitating access to income opportunities, we support our partners who play a vital role in meeting the daily needs of society.

“With the increasing demand for travel, we are constantly striving to increase and optimize our active driver supply to meet these needs. This initiative encourages more people to take advantage of the opportunities offered by the digital economy,” said Rashid Shukor, Director of Operations and National Mobility, Grab Malaysia.

NEWS

Proton champions sedan sales in Malaysia, 3.85 million units sold since 1985

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In a statement, Proton said that it continues to be the top-selling brand for sedans in Malaysia, with 3.85 million units sold since its establishment more than 40 years ago.

According to the national car manufacturer, this success is attributed to national icons such as the Saga, Wira and Waja, which were once used as police cars in Humberside County, UK, two generations of the Persona, the Prevé, and its latest offering, the S70.

Launched last November, the S70 has quickly become the favourite in the C-sedan category, with year-to-date sales as of September totalling 14,877 units.

Overall sales have surpassed those of other competitors in the same category, with an average of 1,640 units sold per month since January of this year. The model leads sales in its segment, with top three states being Selangor, Johor and Penang.

However, the biggest contributor to the pool is clearly the evergreen Saga, which has clocked in over 2 million sales since its launch on 9 July 1985 till September this year. The model has undergone massive change through three generations, with improvements in safety, design updates, performance improvements, interior comfort and features, platform and chassis development and receiving a stronger body structure.

For Proton sedans, the responsive driving experienced, safety record and sheer fun behind the wheel played a major role in appealing to car buyers.

Evolving with the times, the models also introduced timely safety updates such as anti-lock braking system (ABS), airbags, seat belt pretensioners, hot-press forming body structures.

With the S70, ADAS (Advanced Driver Assistance Systems) level 2 features such as lane change assist, automatic emergency braking, intelligent cruise control, and traffic sign information keep Proton sedans at the leading edge of safety technology.

A recent survey by Insight Asia, involving 277 participants aged 22 to 59, revealed that buyers prioritise affordability, comfort, and safety, alongside a stylish and modern design.

Key reasons for choosing it include its attractive aesthetics, good power delivery, and overall value for money, starting from over RM70,000. Many owners upgraded from smaller segments and did not consider other models, viewing the model as unique in its class.

Overall, S70 owners express high satisfaction with cabin comfort, storage space, and security features. While most reported no significant issues, some experienced minor Noice, Vibration and Hardness (NVH) problems, which did not detract from their overall experience.

Suggestions for improvement include the introduction of features like auto wipers and ventilated seats, according to Insight Asia.

NEWS

Apple CarPlay now available on 2025 Proton X70, here’s how to download and install

Proton has announced that Apple CarPlay is now available for owners of the 2025 Proton X70, which was launched back in August. This makes the X70 the first Proton model to receive the highly popular connectivity feature.

According to the national automotive brand, Apple CarPlay for the 2025 X70 will be available via over-the-air (OTA) update effective from 16th October 2024.

Starting from that date, owners will receive the OTA notifications in batches, and they only need to follow these steps to download it to their vehicle:

Step 1: Download and install

  • The software update package will be downloaded once it is available for customer vehicle. User needs to keep the engine running until the download is complete.
  • Upon completion, user may begin installation anytime at their convenience. Once installation has begun, user needs to keep the engine running until the software update is complete.

Step 2: Verify software version

  • A successful software update can be verified in the Vehicle Settings under [System Information] > [About IHU]. The latest system version is SW3RBA10925H1141.
  • This version contains Apple CarPlay, improved system performance and various bug fixes for an enhanced user experience.

Step 3: Start to use

  • With the latest software update installed, user can enjoy the convenience of Apple CarPlay by pairing a compatible iPhone either via USB or wireless (Bluetooth) connection.
  • Once an iPhone is successfully paired to the system, users can launch the Apple CarPlay interface by tapping on the icon highlighted above.
NEWS

We’ve tried Apple CarPlay on the 2025 Proton X70!

As everyone is aware, in the latest update, the Proton X70 C-segment SUV will come with Apple CarPlay and Android Auto as standard features for the 2025 model year.

Based on a brief test drive report by a colleague a few weeks ago, it seems that the feature is still not available for use.

Yesterday (October 15, 2024), we had the opportunity to try out the much-anticipated Apple CarPlay connection on the Proton X70 for media test driving purposes.

During the brief period of use, no significant differences were felt compared to the similar systems found in other modern cars.

Menus and applications such as Google Maps or Waze can be easily accessed on the 12.3-inch infotainment screen without much delay, and owners can also choose to use the phrases “Hey Proton” or “Hey Siri” to direct the system to perform specific operations while driving.

Those who are familiar with using Apple CarPlay will understand the importance of this system in a new car, especially when driving in urban areas.

For your information, this wireless Apple CarPlay feature will only be available for the 2025 Proton X70 model through over-the-air updates that will be implemented in stages.

The availability of the Android Auto feature will be announced later on.

TEST DRIVE

Three things the 2025 Proton X70 could improve on

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I personally like the 2025 Proton X70, which was launched to the market back in August. It is more than just a mere facelift; the changes introduced are extensive, covering both the exterior and interior.

Firstly, the C-segment SUV now features a more appealing front design compared to its predecessor. Secondly, a recent media test drive in Kota Kinabalu demonstrated that it is a notably comfortable SUV. Not the best in the market but it’s certainly up there.

The suspension feels slightly firmer than that of the original CBU version but it soaks up bumpy roads and uneven surfaces en route to Kundasang really well.

Moreover, the low-speed rumble of the three-cylinder engine is less pronounced than before and the noise from the many trucks and lorries on the roads around KK and Kundasang is also well suppressed.

However, there are still a few aspects of the car that I did not favour:

Identical rear design

As mentioned, the 2025 X70 boasts a more attractive front end carried over from the Geely Boyue facelift released two years ago. One might argue that it is already outdated but in the eyes of this writer, the front fascia still looks fresh.

Unfortunately, the rear of this SUV appears untouched. While Proton has added horizontal reflectors (which were previously vertical) and fake air vents to make it appear wider, the tailgate and lights remain unchanged, quite possibly due to constraints from Geely.

That being so, whenever you see the new X70 on the road, you are likely to mistake it for the old version.

Odd gear shift pattern

In addition to the Stone Grey Nappa leather upholstery and ambient lighting system, another new feature in the 2025 X70 cabin is the gear lever.

The design remains the same; however, in this facelift model, the ‘P’ button has been repositioned. This is not an issue though and, in my opinion, makes it even easier to use.

What is rather peculiar, however, is the new shift pattern for the manual mode. Typically, you would pull the gear shift down to upshift and push it up to downshift.

In the X70 facelift, the ‘-’ and ‘+’ symbols are positioned to the left and right, meaning you must push the gear lever left to downshift and right to upshift in manual mode.

There’s a new Auto Open function for the tailgate but…

To enhance user convenience, Proton has added an Auto Open feature to the tailgate. This means you no longer need to press a button or kick your foot under the bumper to open it.

All you need to do is stand near the tailgate (with the key in your pocket, of course), and it will open automatically. This feature is indeed very practical, especially when your hands are full.

However, in my opinion, it could be improved further, as the tailgate takes a noticeably long time—over five seconds—to open.

@engear.tv 3 Benda Aku TAK SUKA Dengan Proton X70 2025 #fyp #carsoftiktok #proton #protonx70 #protoncars #protonmalaysia #suv #engeartv #malaysia ♬ original sound – Engear TV
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Proton to run two S70 R3 race cars in this year’s Sepang 1000km

Proton has officially introduced the Proton S70 R3 race car, which will compete in the gruelling Sepang 1000km endurance race scheduled from November 22 to 24.

Official images released by the national car manufacturer show the S70 R3 undergoing final preparations, awaiting only the application of its racing livery.

Specifications have not been disclosed; however, based on the distinct roar heard in a video shared on October 1, there is a possibility that the car uses the 1.6-litre Campro engine, similar to those used in previous Proton racing cars.

Established in 2003, Proton R3 is the factory supported motorsports division of Proton with the acronym standing for Race, Rally, Research.

Over the last two decades, R3 have successfully campaigned Proton models both domestically and internationally in racing and rallying events, while using the knowledge gained to develop a range of performance enhancing components and limited edition models for sale to customers.

More recently, they have also ventured into the lubricants space, selling performance lubricants carrying the R3 banner.

The S70 R3 is the latest in a long line of Proton models developed for motorsports. With its debut, both Proton and its motorsports division are venturing into uncharted waters, campaigning a car co-developed with Geely and just one year after its market launch.

Proton is the most successful OEM in the 15-year history of Sepang 1000km with six wins, while R3 are the most successful team with five wins, including three in a row from 2017 to 2019.

“Having not competed in the last three Sepang 1000km races, Proton is excited to be back on the starting grid in 2024. The Proton S70 R3 marks a new milestone for the brand as we take a model developed together with Geely into the heat of competition for the very first time,” said Roslan Abdullah, Deputy Chief Executive Officer, Proton.

“Despite being a new car, Proton is taking the challenge to field two units of the S70 R3 in the race instead of using a proven older model as a backup. We are determined to prove the abilities of the newest Proton sedan model in the racetrack and while we expect competition from teams who have actively competed the last three years, it is our belief the lessons learnt in racing will translate to us building better cars for our customers in the future,” he added.

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Proton retains second place despite sales dip in September

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Proton announced it has recorded sales of 11,269 units (domestic + export) in September to bring its year to date (YTD) total sales volume to 112,758 units.

As a result, the national automaker remains in second position in the national automotive sales rankings with a forecast market share of 20.1% for the month and a YTD figure of 19.1% for the whole of 2024.

Total sales for the automotive industry were down in September, historically a slow month, as total industry volume (TIV) is estimated to have dropped to its lowest point in 17 months.

Early estimates show the number to be at just 56,067 units, which is a reduction of 22.2% from the previous month. The estimated YTD total for TIV however remains ahead of 2023 with a total volume of just under 590,000 units being 3% better than last year.

Launched on 19 August this year, the 2025 Proton X70 enabled the company to return back to the head of the C-segment SUV market with 1,466 units sold in September. This is the highest sales volume for the model since December 2022.

The other two Proton SUV models also ended the month as sales leaders. After being updated in June, the Proton X50 continued its strong sales performance with another 1,771 units sold. The Proton X90, meanwhile, retook leadership for D-segment sales with 217 units sold to bring its YTD total to a market leading 2,724 units.

Another model leading its segment for YTD sales is the Proton S70, which remains the cumulative sales leader for the segment and added 1,013 units to bring its total to 14,768 units in its first full year of sales.

Though temporarily displaced from the top of the monthly sales leaderboard it will receive a boost with the unveiling of the Proton S70 R3 that is set to compete in the Sepang 1000km endurance race in November.

The Proton Saga continues to be the company’s bestseller, achieving 5,162 sales last month, placing it in second place for A-segment sedans. Its sedan sister, the Proton Persona, clocked up 1,295 sales while the Proton Iriz had a steady sales month with 345 units sold.

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Proton S70 R3 race car is now ready to shake up Sepang 1000KM

Proton seems to be ready to shake up the Sepang International Circuit this year with its all-new race car, the Proton S70 R3.

Based on a video uploaded, the sedan was undergoing testing at the Proton Shah Alam circuit with the participation of Proton’s Deputy CEO, Roslan Abdullah.

At this time, Proton has not disclosed detailed specifications of the S70 race car.

However, based on the high engine roar of the S70 during testing on the large dyno machine, it is highly likely that the sedan retains the naturally aspirated Campro 1.6-liter engine used in previous Proton race cars.

 

In comparison to the previously revealed S70 R3 model, the S70 R3 race car comes with a larger rear spoiler, accompanied by Raxer Wheels wrapped in Hankook Ventus TD tires.

Furthermore, the S70 race car is equipped with various racing equipment such as racing seats, safety cage, Motec instrument display, and much more.

The last time Proton participated in the S1K race was in 2019, so what are your expectations for the actual performance of this Proton S70 R3?

Let’s all witness its appearance at the Sepang International Circuit together.

 

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Proton X90 Flagship used to chauffeur foreign delegates during World Chinese Entrepreneurs Convention

Proton presented 20 units of the Proton X90 Flagship to the 17th World Chinese Entrepreneurs Convention (WCEC) to be used to chauffeur foreign dignitaries, top management and members from various businesses during the three-day event held at the Kuala Lumpur Convention Center (KLCC) from 9-11 September.

Organised by the Associated Chinese Chambers of Commerce and Industry of Malaysia (ACCCIM), Proton’s first NEV model helped ensure VVIPs to the event travelled in comfort to meetings, appointments and accommodations as well as other travel destinations before eventually ending their trips at the airport.

According to the national automaker, passengers provided positive reviews, stating they preferred to be driven in the X90 due to its comfort and space.

After the conclusion of WCEC, the X90 was also used to ferry entourages consisting of Cheng Hong, Vice President of the China Overseas Chinese Association and Wang Yanfei, Vice Chairman of the Standing Committee of the Sichuan Provincial People’s Congress, to visit some tourist sites in Melaka.

Since its launch in May 2023, sales of the X90 have totalled 7,322 units, making it one of the best-selling D-segment SUVs. It has also retained its leadership in the segment in August this year.

The biennial event, which was first held in 1991, brings together entrepreneurs from around the world to foster business connections and explore new opportunities such as new technology, green economy, artificial intelligence (AI) and more.

With 4,000 attendees from China, America, Middle East, Africa, Europe and beyond, the event is expected to see at least RM2 billion in business opportunities, particularly through business matching and post-convention missions that will showcase the country’s investment potential to global audience.

“By providing 20 units of Proton X90 to this event, we are showcasing our commitment to excellence and fostering stronger economic ties across borders. This initiative represents our dedication to building a collaborative future and strengthening global partnerships in the automotive industry,” said Dr. Li Chunrong, Chief Executive Officer, Proton.