Tag Archives: X50

Our X-Series lineup remains strong despite stiff competition, says Proton

National automaker Proton in a statement said that its X-Series SUV lineup remains resilient in the market despite facing stiff competition from other brands vying for the same customer base.

X50

According to the automaker, the X50 has emerged as its best-selling SUV, with total sales of 23,647 units last year. The 2024 version, launched on 4 June, received an overwhelming response with a total of 8,000 bookings in the first month. A total of 13,780 units of the 2024 X50 were sold last year, accounting for 58.3% of the model’s total sales.

Meanwhile, the X50 Sport Edition (SE) received 941 orders, with 299 units registered in less than a month after its debut.

A recent survey of over 1,300 customers revealed that X50 owners were drawn to the vehicle primarily due to its combination of features, engine performance and spacious cabin.

X70

Proton’s first SUV, the X70, recorded sales of 5,628 units for the 2025 version. This makes up 62.6% of the total 8,992 units sold in 2024.

From the same recent survey, key reasons for purchase included fuel efficiency, features and engine performance.

Launched in August last year, the 2025 X70 is a comprehensive update to its predecessor, featuring revised exterior styling, new interior equipment and upgraded ADAS level 2 safety technology.

X90

 

The X90, Proton’s entrant in the D-segment SUV space, ended 2024 with 3,553 units delivered, maintaining its position as a market leader since its launch two years ago.

Proton reported that buyers were drawn to the X90’s driving performance, storage capacity and value for money. About 30% of buyers preferred the car for its strong driving performance, while 27% liked it because of its large storage compartments, good value for money and number of features compared to competitors.

The automaker added that X90 owners have families with children with a similar buying profile as X50.

“Thanks to our intelligent models, we have managed to raise the overall level of sophistication in cars offered to Malaysian buyers and while the strong market response to our current model lineup is testament to the trust and loyalty we have earned from our customers. Looking ahead, we remain dedicated to delivering vehicles that offer outstanding performance, features, and value,” said Roslan Abdullah, Chief Executive Officer of Proton Edar.

Six-month-old Proton X50 experiences system failure after trip to Phuket

A woman vacationing in Phuket, Thailand faced a torrid time when her Proton X50 that she drove all the way from Malaysia suddenly experienced a system malfunction.

In a post on the Facebook group ‘X50 Owners Club Malaysia,’ Amira Murad claimed that her car key unexpectedly stopped working and could not be detected, preventing the engine from starting.

For your information, the X50 is equipped with a Remote Engine Start feature that allows the engine to be started remotely using the key fob.

Amira further explained that her X50’s engine could only be started via the Atlas app. However, the engine would immediately shut down every time she opened the door.

In her post, Amira mentioned that she managed to get assistance from Proton service technicians, but they were unable to identify the issue affecting her X50.

This is what she wrote in the post (directly translated):

“The remote battery has been changed. All methods have been tried, but still, no success.

“Proton We Care advised towing it back to Malaysia, as they only cover services within the country. We had to bear the costs for everything, even though the car had a problem due to their product. It’s only been six months since I bought the car.

“The most frustrating part is the ACC system that caused all four tyres to lock. We couldn’t just use ordinary towing. I had to sit in the car on the tow with the windows up. I was stuck in the car for seven hours without being able to open the windows.

“I requested towing service under Proton while waiting at the duty-free area in Bukit Kayu Hitam. They refused, claiming it wasn’t covered. So now we have to figure out how to tow the car to the Malaysian border, as towing services in Thailand only cover up to Thai immigration,” she wrote.

Additionally, in one of the videos she posted, Amira showed that her car door could not be opened, even though the app indicated that it was unlocked.

Some commenters suggested that Amira should have used the physical key hidden inside the key fob to manually unlock the door.

To the experts out there, what do you think happened to this poor woman’s X50? Share your thoughts.

Proton X50 updated for 2024 – Better NVH and connectivities, from RM86,300

PROTON today launched the 2024 X50, an updated version of the compact B-segment SUV. This model has received improvements in four aspects: comfort, safety, connectivity, and reliability/durability.

Before we delve into its updates, let’s first look at the variants and offers. The Proton X50 2024 is available in four variants as follows:

X50 1.5T Standard – RM86,300
X50 1.5T Executive – RM93,300
X50 1.5T Premium – RM101,800
X50 1.5 TGDi Flagship – RM113,300

In terms of improving comfort, Proton has introduced a new NVH (noise, vibration, and harshness) package with 20 spots on the car’s body. This is said to reduce noise in the cabin during driving.

Furthermore, the X50 is now equipped with power boot (available in Premium and Flagship variants only).

In terms of safety, the 360-degree camera (available in Premium and Flagship) now provides clearer visibility for night-time driving. It has gained 3.3 times more pixels, blind spot display, and live 3D display when changing lanes.

Another enhancement is in the connectivity department. All 2024 X50 variants now come with a 10.3-inch infotainment screen that also features faster processing for better touch response.

This new X50 also supports the PROTONLink application that allows you to access several functions from your smartphone.

Other aspects remain unchanged in this SUV. The Proton X50 is still offered with two engine options: the 1.5-liter turbo 3-cylinder for the Standard, Executive, and Premium variants, while the Flagship gets the 1.5-liter direct injection turbocharged engine.

The 1.5-liter turbo 3-cylinder engine generates 150PS at 5,500rpm and 226Nm of torque at 1,500 to 4,000rpm. The more powerful 1.5-liter TGDi unit produces 177PS at 5,500rpm and 255Nm of torque from 1,500 to 4,000rpm.

The gearbox is standard for all, which is a 7-speed dual-clutch automatic, transmitting power to the front wheels. There are still no paddle shifters for this 2024 X50.

Other features starting from the Standard variant include four airbags, LED headlights with DRL, 17-inch rims, and a reverse camera. The Executive variant adds six airbags, leather-wrapped steering wheel, automatic headlights, fog lights, and leather seats.

Moving up to the Premium variant, you’ll get the Tyre Pressure Monitoring System, Security Tint, 18-inch rims, power boot, power driver seat, and 360-degree camera.

For the top-tier Flagship variant, the X50 comes with the addition of the 1.5 TGDi engine, Advanced Driver Assistance System (ADAS), two-tone body color, and panoramic sunroof.

The Proton X50 2024 is available in five color options – Snow White, Armour Silver, Jet Grey, Ocean Blue, and Passion Red.

Proton sold 154,611 cars in 2023, best performance since 2012

PROTON ended 2023 with 12,711 units sold in December, bring its year-end total sales figure to 154,611 units for domestic and export markets.

The sales figure represents a 9.3% increase compared to the 141,432 units recorded in 2022.

That being so, Proton has successfully achieved its best sales performance since 2012 and a fifth consecutive year of sales growth.

The company’s overall market share is calculated to be 19.4% of the estimated total industry volume of 794,948 units, approximately 10.3% than the previous year.

This positions Proton in the second place in overall sales for the fifth consecutive year.

According to the company, the the rebound in demand for the PIES models (Persona, Iriz, Exora and Saga) powered its sales growth in 2023.

The Saga remains Proton’s best-selling model with 70,184 units sold, its best performance since 2012 and placing it as the fourth best-selling vehicle in Malaysia for 2023.

The Persona saw the most significant growth as sales rose by 48.9% to 24,362 units. The Iriz, which also suffered delays due to last year’s chip shortage, posted a tidy 33.8% increase in sales to 7,639 units in 2023.

The Exora signed off with a sales increase of 4.6%, ending the year with 4,473 units sold. Since its launch in 2009, Proton has sold over 194,000 units of the Exora, making it the most successful C-segment MPV in Malaysia’s automotive history.

Proton’s SUV lineup also ended the year on a positive note. Demand for the X50 remains strong with 31,829 units sold in Malaysia and overseas throughout the past year. Following this is the X70 with 11,200 units and the X90 with 4,815 units sold.

As for the S70, customer deliveries will begin in 2024 and to date, more than 5,000 bookings have been received.