Shell Malaysia has launched the new and improved Shell FuelSave Diesel in Peninsular Malaysia. This follows its debut in East Malaysia back in May last year.
According to Shell Malaysia, this latest formulation is Shell’s most fuel-efficient diesel to date, capable of delivering up to 19 kilometres more per tank.
The company attributes the introduction of the latest diesel to over half a decade of extensive research and testing conducted by 150 scientists.
Apart from offering more range per tank, the new formulation also removes up to 65% of harmful engine deposits and protects against future build-up.
Additionally, the improved diesel also has double-action deposit targeting additive that removes harmful deposits and protects engine condition.
Seow Lee Ming, General Manager of Mobility Malaysia, said, “Shell is dedicated to supporting Malaysians by continuously improving our offerings to deliver greater value. As Malaysians navigate changes like the rationalisation of the fuel subsidy, the New + Improved Shell FuelSave diesel provides a practical solution, offering extended mileage to help drivers go further with every tank.”
“Whether powering through the bustling streets of Kuala Lumpur in a diesel passenger car, hauling heavy loads up the rugged slopes of Cameron Highlands in a four-wheel-drive pickup, or navigating rural roads and muddy trails on the way to Terengganu, this New + Improved Shell FuelSave Diesel is designed to go further in various road conditions,” she added.
Shell Commercial Fuels has officially unveiled its new formulation of Shell FuelSave Diesel with advanced cleaning properties, which helps customers in the transport, construction, mining, and agriculture sectors improve fuel economy by 3.75% and recover power.
According to Shell, the new formulation helps to clean up fuel injector nozzle deposits and Internal Diesel Injector Deposits (IDIDs) after just one tank.
It is also designed to help protect Exhaust Gas Recirculation (EGR) systems from deposit build-up, thus boosting vehicle reliability.
By providing a fuel injector clean-up and keep-clean effect, the new formulation helps businesses avoid unplanned breakdowns and replacements, which can cost as much as RM 8,500 for a single injector.
When taken to account that six- or eight-cylinder engines may require replacing a whole set of injectors, the costs accumulate to the point of having an impact on the bottom line.
Shell Malaysia Managing Director, Shairan Huzani Husain, said the company is committed to reduce the environmental impact from operations for industry players.
“We aim to help reduce total cost of ownership for businesses that rely on advanced diesel-engine technology to elevate their growth for a more profitable business.
“Increasing costs, shifting supply chains and new ways of working have forced businesses to adapt quickly. On top of these setbacks, technologies continue to advance, engine maintenance becomes crucial and fuel choice becomes increasingly important,” he said.
Shell Recharge made history in Malaysia with the launch of the largest electric vehicle (EV) charging hub at the highest point at Resorts World Genting, Malaysia outfitting it with a high-power 360kW high-performance charging (HPC), providing EV drivers with a convenient and reliable electric vehicle charging facility.
With 10 charging bays comprising four bays equipped with 360kW high-performance charging points and six bays of 22kW AC chargers, the unveiling of an all-inclusive charging hub signifies Shell Recharge’s successful strategic alliance with Porsche Malaysia and Genting Malaysia Berhad, demonstrating a continued commitment to become a key-enabler for e-mobility connectivity in this country.
“The completion of this record-breaking Shell Recharge High-Performance Charging hub located at one of the highest altitudes in Malaysia represents a significant feat in our efforts to build EV charging connectivity in this country,” said Seow Lee Ming, General Manager of Shell Mobility, Malaysia.
“Two years ago, we launched our first Shell Recharge HPC charging point in Tangkak, Johor which was followed closely by the announcement of the completion of 7 HPC charging locations along the North-South highway eight months later. This latest milestone further cements our commitment in expanding our innovative e-mobility solutions nationwide, while providing assured speed, range and connectivity for EV drivers.”
Lee Ming further added that EV drivers can also look forward to more announcements as Shell Malaysia completes its expansion of the convenient and reliable high-performance charging infrastructure along the East Coast Expressway corridor very soon.
To celebrate the completion of the first largest EV high-performance charging hub at the highest altitude in Malaysia, Shell Recharge powered a full-electric Porsche Taycan convoy with the media to demonstrate high-power 360kW charging speed, which provides accessible and convenient charging solutions when travelling to Malaysia’s premier integrated resort destination.
“Our first all-electric sports car has been the game changer since it was first introduced in 2019. Now, we are delighted to surge ahead once again with Shell Malaysia and Genting Malaysia, enabling 360 kW high-power charging for the first time in the country,” said Christopher Hunter, Chief Executive Officer of Sime Darby Auto Performance, representing Porsche Malaysia.
Hunter continued: “With our latest Taycan, 10%-80% State of Charge (SoC) recharge can be now done in approximately 18 minutes using Shell Recharge’s high-power 360kW DC charger. Resorts World Genting will soon be Taycan drivers’ favourite destination for driving and escaping the hustle and bustle of city life.”
Spencer Lee, Senior Vice President for Sales & Marketing and MICE, Genting Malaysia Berhad said, “The Shell Recharge EV Charging Hub not only accelerates our efforts in becoming Malaysia’s most EV-friendly tourist destination but also echoes Resorts World Genting’s commitment to sustainable futures and development as we leapfrog to supporting a greener world with the hosting of one of Malaysia’s largest sustainable business platforms, Genting SustainBiz F&B Expo in September 2024 As Malaysia’s premier integrated resort, we are passionate not only in showcasing unparalleled hospitality but also taking transformative steps to a greener world.”
Shell Malaysia unveiled its latest marketing campaign for its best-performing fuel, Shell V-Power, which now 100% cleans critical engine parts to fully rejuvenate your engine’s performance.
With more than a century of experience in fuel innovation, the latest formulation of Shell V-Power Racing offers unrivalled performance and efficiency for an exhilarating driving experience.
Available at all participating Shell stations nationwide, Shell V-Power Racing delivers 3.93% more power, 3.69% quicker acceleration and restores up to 100% of your engine’s performance.
It is also the only fuel used, recommended, and trusted by Scuderia Ferrari.
Speaking at the FOCM Festival 2024 organised by Ferrari Owners’ Club Malaysia on May 18, Seow Lee Ming, General Manager, Mobility Malaysia said, “We leverage our collaboration with Scuderia Ferrari in extreme racetrack conditions, where Shell V-Power Racing is the only fuel recommended by this highly successful team. These are the fuels that are available for our customers on the road.”
Powered by Shell V-Power Racing, the FOCM Festival 2024 stands as the nation’s largest gathering of 297 Ferraristi, celebrating the rich history of the world’s most prestigious engines.
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