Tag Archives: proton saga

NEWS

Proton, Ezz Elarab launch CKD Saga in Egypt

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Proton’s International Sales Division has announced the launch of the locally assembled (CKD) Proton Saga in Egypt, coinciding with the 20th anniversary of their partnership.

This achievement comes just three months after the inauguration of the CKD factory at Ezz Elarab Elsewedy Automotive Factories (ESAF) by Malaysia’s Prime Minister, YAB Dato’ Seri Anwar Ibrahim, in November of last year.

According to Dr. Li Chunrong, the Chief Executive Officer of Proton, “Egypt’s strategic location and large population provide exceptional growth opportunities for Proton.”

“In 2024, Proton’s export sales increased by 31.1 percent, and Egypt played a crucial role in this achievement.”

He further explained that in addition to the Proton Saga, the company will explore opportunities to launch a range of products, including SUVs and NEVs, depending on market conditions.

The ESAF CKD factory was built with an investment of US$50 million and has an annual production capacity of 40,000 units (two shifts).

According to Eng. Amr Abu Al-Saud, Chief Executive Officer of Ezz Elarab Elsewedy Investment (ESI), mass production is set to begin in the first quarter (Q1) of 2025.

The 20-year partnership between Proton and Ezz Elarab Automotive has successfully sold over 18,000 vehicles in the Egyptian market.

NEWS

Proton sales increase by 13.6 percent in October, Saga remains best-selling model

In October, Proton recorded sales of 12,799 units for both domestic and export markets, marking a 13.6 percent increase compared to the previous month.

This brings Proton’s year-to-date (YTD) sales total to 125,557 units, placing the national car brand second in the country’s automotive sales rankings.

Among the total sales, the Proton Saga remains a popular choice among buyers, with 6,112 units sold, bringing its YTD total to 60,178 units.

Proton is also hopeful that the Saga’s sales will surpass 70,000 units for the second consecutive year this year.

Although the Saga did not lead its segment, three other Proton models maintained top positions in their respective segments.

The Proton X50 emerged as the best-selling SUV in the B segment last month, with 2,122 units sold, while the Proton S70 returned to the top as the best-selling C segment sedan with sales of 1,432 units.

Proton’s flagship model, the X90, continued to lead sales in the D segment SUV category, recording a total of 245 units sold last month.

At the same time, Proton revealed that its first electric vehicle (EV), the e.MAS 7, will be officially launched next month (December 2024).

NEWS

Hot Wheels announces Proton Saga white colour variant, launching this week

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Good news for 1:64 scale car collectors, as Hot Wheels has just announced the release of a new variant for the Proton Saga model.

The white car will be featured in the 2025 Case B series and is expected to hit the market in the near future.

According to a post on Facebook, Hot Wheels is also organizing a box-opening session at the LG2 Blue Concourse Sunway Pyramid from October 11-13.

This marks the second variant produced by Hot Wheels, following the initial red variant that was introduced last year.

The white Saga still features the same design elements present in the red Saga, including the original Saga logo, Hot Wheels logo, and the Aerodisc wheel design.