WTCA Automotif, a subsidiary of Warisan TC Holdings, has launched the 2024 GAC GS3 Emzoom lineup, which now includes two new locally assembled (CKD) variants.
The range topper, the GS3 Emzoom Premium R, is produced at the company’s assembly plant in Segambut and is now sold alongside the Standard and Exclusive variants, also assembled at the same facility.
All three variants are powered by a 1.5-litre four-cylinder turbo engine, generating 177 PS at 5,500 rpm and 270 Nm from 1,400 to 4,500 rpm. Power is transmitted to the front wheels via a seven-speed dual-clutch transmission, enabling acceleration from 0 to 100 km/h in eight seconds.
This performance is complemented by a fuel efficiency rating of 5.9 litres per 100 km, allowing the GS3 Emzoom to be recognised as an Energy Efficient Vehicle (EEV).
Regardless of the chosen variant, the GS3 Emzoom comes equipped with LED headlights, hidden electric door handles, and 18-inch alloy wheels. The Premium R variant sports a more dynamic appearance featuring an R-Style body kit and R-Style exhaust.
The Standard variant is available in Frost White and Asphalt Black, while the Exclusive variant comes in Salt Lake Blue and Superstar Silver. These colours are also offered for the Premium R variant, alongside the exclusive Graphite Grey.
Notably, Asphalt Black and Graphite Grey are exclusive to the GS3 Emzoom CKD and are not available in any other markets outside Malaysia.
Inside, a blue-black color scheme is featured across all three variants. Standard amenities include a crystal electronic gear shift, multifunction steering wheel with four-way tilt and telescopic adjustment, a 10.25-inch touchscreen with wireless Apple CarPlay and Android Auto, electronic parking brake, and Blind Spot Vision (BSV).
Exclusive for the Premium R are automatic headlights, High Beam Assist, Fusion Automatic Parking, six-way adjustable driver’s seat, ambient lighting system, wireless charging, hands-free tailgate, and a panoramic sunroof.
The pricing (OTR excluding insurance) for the GAC GS3 Emzoom CKD starts at RM103,800 for the Standard variant, RM116,800 for the Exclusive, and RM126,800 for the Premium R.
It comes with a warranty of five years or 150,000 km. However, the first 2,000 customers will enjoy additional coverage with a seven-year or 180,000 km warranty for the engine and transmission.