LAMBRETTA, a well-known classic scooter brand, has announced its entry into the Malaysian market.

To start, Lambretta will be opening five official stores located strategically across the country including Kuala Lumpur, Johor Bahru, Penang and Kuching. It will also soon launch two new models, namely the X250 and G350.

Founded in 1947, Lambretta drew significant inspiration from the olive green Cushman scooters, which had seen widespread use in Italy during the war.

The vision behind the brand was to craft a vehicle that offered ease of driving, suited both men and women, and allowed passengers to travel without compromising their attire.

In its early iterations, Lambretta boasted a unique suspension system with independent front and rear wheels, complemented by an innovative two-stroke engine.

What truly set it apart, however, was the enclosed engine and streamlined bodywork, distinguishing it from conventional motorcycles.

Today, Lambretta remains emblematic of the Mod subculture, epitomisng the scooter as the quintessential Mod vehicle and embodying the distinctive Italian-inspired style of that era.

The new era of Lambretta scooters seamlessly blends elegance, functionality, and timeless aesthetics. With a classic style, the new Lambrettas pay homage to its historic roots while seamlessly blending timeless aesthetics with contemporary innovation.

It also showcases a signature unique monocoque architecture, providing an unbroken line of sophistication and strength that runs through every curve and contour. The new models exude elegance and exclusivity, representing the zenith of Lambretta’s scooter lineage.