Proton S70 officially launched – 4 variants, priced from RM73,800


IT’S safe to say that many have been waiting for the arrival of the newest sedan from Proton, especially considering that the last time the national car maker brought a sedan to the market was the Persona back in 2016.
The wait ends today with the official launch of the Proton S70, which enters the Malaysian market as the fourth Proton model to be jointly developed with Geely after the X70, X50 dan X90.
As previously reported, the S70 will be available in four variants, namely Executive, Premium, Flagship, and Flagship X.
All four variants feature a combination of a 1.5-litre turbocharged three-cylinder engine and a seven-speed dual-clutch transmission (DCT) that produces 150 PS and 226 Nm of torque.
Note that this is the same port-injected engine and transmission used in the X50 Standard, Executive, and Premium models. The 1.5-litre TGDi engine with 177 PS and 255 Nm, found in the X50 Flagship and the new X70, is not offered in the S70, at least for the time being.
Built on the B-Segment Modular Architecture (BMA) platform, the S70 measures 4,602 mm in length, 1,809 mm in width, 1,466 mm in height, and has a wheelbase of 2,637 mm, making it slightly smaller than the Geely Emgrand it is based on.
In terms of equipment, the entry-level Executive variant comes with six airbags, Lane Change Assist, electronic parking brake, 16-inch alloy wheels, fabric seats, and an 8-inch infotainment screen.
The Premium adds LED headlights, rear light bars, leatherette upholstery, automatic air conditioning, and reverse camera.
The Flagship offers more additional features, including ADAS, tyre pressure monitoring system, 17-inch alloy wheels, a 10.3-inch digital instrument cluster, power adjustment for the driver’s seat, a 12.3-inch infotainment screen, wireless charger, and a 360-degree camera with a 3D display.
The range-topping Flagship X only offers one additional feature over the Flagship, which is a sunroof.
Safety-wise, the Flagship and Flagship X variants come with Advanced Driver Assistance Systems (ADAS) with 13 safety systems:
- Autonomous Emergency Braking
- Forward Collision Warning
- Adaptive Cruise Control dengan Stop & Go
- Intelligent Cruise Control
- Lane Departure Warning
- Lane Departure Prevention
- Lane Centering Control
- Traffic Sign Information
- Intelligent High Beam Control
- Lane Change Assist
- Door Opening Warning
- Rear Collision Warning
- Rear Cross Traffic Alert
There are seven colour options available. Snow White and Space Grey are available for all four variants, while Armour Silver and Passion Red are only offered for the Premium and Flagship.
Marine Blue and Teal Bayou Green are exclusive to the Flagship and Flagship X, and Quartz Black is exclusive to the Flagship X.
Selling prices start from RM73,800 for the Executive, RM79,800 for the Premium, RM89,800 for the Flagship, and RM94,800 for the Flagship X.
The standard package for the S70 includes a five-year unlimited mileage warranty, a 1GB per month data package for five years, free labor for six times, financing interest rates from 2.34 percent, and Proton Insurance Program.
Additionally, the first 3,000 owners who register their cars before February 29, 2024, will receive an aero body kit worth RM3,130 (Flagship X only), a RM500 service voucher (Premium and Flagship only), and an upgraded Proton insurance program.

Life’s too short to argue about which car is the best. Drive whatever you like, as long as you’re happy with it.