Who would have thought that this fierce-looking crossover sedan has now become part of the patrol car fleet of the Royal Malaysian Police (PDRM)?
However, do not celebrate too soon, as the two units of the Peugeot 408 handed over by Peugeot Malaysia are merely on loan to PDRM for real-world evaluation purposes.
According to the provided images, the borrowed units are of the Allure variant.
In the Malaysian market, the Peugeot 408 has a starting price of RM146,055 and is powered by a 1.6-liter Puretech turbo engine that produces 218 PS and 300 Nm of torque.
Currently, PDRM’s patrol car fleet consists of the segment C Honda Civic sedan in its FC and FE generations.
Peugeot Malaysia has announced the opening of its first 3S centre (sales, service & spare parts) in the state of Sarawak, located in Kuching.
Operated by Heng Lian Enterprise Berhad, this 4,200-square-foot 3S centre features a showroom that can accommodate four vehicles, a delivery area, and offers maintenance, repair services, and warranty support.
The establishment of this 3S centre is seen as a means to meet the needs of the Peugeot driving community while further strengthening the brand’s commitment to customer satisfaction.
According to Daniel Gonzales, Chief Operating Officer for ASEAN & General Distributor of Stellantis, “Our strategy to strengthen the presence and growth of PEUGEOT in Malaysia involves expanding our dealer network, with East Malaysia playing a crucial role in this expansion effort.
“We are pleased to collaborate with Heng Lian and welcome their addition to our distribution network as the first 3S Centre. We will also continue to expand our presence in the East Malaysian market.
“To maintain the highest standards of expertise, the after-sales maintenance team at PEUGEOT Kuching has undergone comprehensive training, both online and in-person, in collaboration with Stellantis Malaysia. This commitment also includes all future staff to ensure that all PEUGEOT vehicle owners receive the best service and support.”
The principal dealer of PEUGEOT Kuching, Sylvia Ng, stated, “PEUGEOT Kuching is not just a showroom; it represents our commitment to providing an exceptional ownership experience for our customers.
“Our investment in after-sales services, from maintenance to warranty support, ensures that both new and existing Peugeot customers will receive the best care. With a trained team and a strategic location, we are ready to set a new standard in customer service and automotive excellence.”
Peugeot customers can contact Stellantis customer service at 1800-18-STLA, or alternatively, reach out directly to the Peugeot Kuching dealer at 016-2171464.
Peugeot Malaysia has announced the three lucky winners of the Buy and Win campaign held from July 9 to October 31 last year.
In this campaign, customers who booked and registered their purchase of a Peugeot 408 had the chance to win a Business Class holiday package to Paris for three days and two nights, as well as to participate in the prestigious Paris Fashion Week 2025.
The three winners are Nurfhatiah Zulkarnaini from Seremban who purchased a Peugeot 408 GT, Mohamad Faris bin Harun from Ipoh, who bought a Peugeot 408 Premium, and Muhammad Izzul Aiman bin Zahir from Penang who purchased a Peugeot 408 Allure.
All three winners will fly to Paris with their partners from March 8 to 10.
The winners expressed their excitement and described their victory as a once-in-a-lifetime opportunity.
As part of the preparations for Paris Fashion Week 2025, all the winners and their partners will attend a personal styling session hosted by the founder of KL Fashion Week.
Peugeot Malaysia has announced a special rebate of RM21,500 for the Peugeot 2008 B-segment crossover, bringing the selling price down to RM111,888.
This new price also includes a comprehensive seven-year warranty package for the peace of mind of the owners.
In addition, customers are offered the option to purchase an inclusive five-year service package worth RM10,000, which covers all parts costs as well as labor cost for ten service appointments.
The Peugeot 2008 is equipped with a PureTech 1.2-liter turbo engine that delivers 130 hp and 230 Nm of torque, stylish design featuring LED lighting, 17-inch rims, and a 3D i-Cockpit system for the cabin space.
More information about the Peugeot 2008 can be found on the website https://www.peugeot.com.my or by visiting a nearby Peugeot showroom.
The Peugeot 408 was launched in the Malaysian market in April last year with three variants to choose from, namely Allure, Premium, and GT, priced at RM146,055, RM166,055, and RM196,055 respectively.
All three variants are powered by a 1.6-litre turbocharged PureTech four-cylinder engine that produces 218 PS and 300 Nm of torque. This engine is paired with an eight-speed automatic transmission that drives the front wheels.
Of course, the key difference between these three variants lies in their equipment levels. In this article, we will compare between the Premium and GT variants, and why this writer thinks the Premium is a better proposition than the GT.
It is more affordable
No matter how you slice it, RM196,055 for a C-segment car is quite unreasonable. In this context, the Premium variant appears to be a smarter and more sensible investment.
Indeed, with the GT variant, you receive an array of additional features such as Matrix LED headlights, 20-inch alloy wheels, Nappa leather upholstery, massage and memory functions for the driver’s seat, a 10-speaker Focal audio system, and more. However, in my opinion, the equipment included with the Premium is sufficient to meet the needs of buyers in this segment.
It is cheaper to maintain
All 408 variants are powered by the same engine; however, by choosing the Premium variant, you may save your bank account in the future, as it comes with 18-inch wheels instead of the 20-inch ones found on the GT.
Of course, tyres do not need to be replaced every year, but the price difference between 18-inch and 20-inch tyres can be quite significant, which can be seen as a worthwhile saving in the long run. Plus, the Premium wheels look so much better than the GT’s.
It is more practical
Another advantage of the Premium variant over the GT is its boot capacity, which can be expanded from 536 litres to 1,611 litres (compared to 1,583 litres in the GT), given that it does not include a subwoofer.
Additionally, it also comes with a space-saver spare tyre instead of the tyre repair kit that is included with the GT.
Now you can see that the highest variant does not necessarily mean it is the best choice. However, ultimately, the decision is yours.
Peugeot Malaysia has announced its latest campaign, the “Peugeot Weekender Experience,” which allows customers to enjoy test drive sessions lasting up to three days.
This first-of-its-kind campaign enables customers to choose from three different models: the Peugeot 408 crossover sedan, the Peugeot 2008 SUV, and the Landtrek pickup truck, to use throughout the weekend or on regular weekdays.
Customers can also take advantage of the integrated ChatGPT feature on the microsite to create a personalized itinerary based on their interests and preferences.
According to Jamie Francis Morais, Managing Director of Stellantis Malaysia, “For many years, we have relied on traditional methods where customers walk into showrooms and spend a few minutes driving around the vicinity. This approach does not showcase the true capabilities of the vehicles or the ownership experience of a Peugeot.
“With the Peugeot Weekender Experience, we want to change how our customers experience our vehicles. We want to give them the freedom and flexibility for several days to enjoy the true experience and see how a Peugeot can meet their lifestyle and mobility needs.”
Open to all Malaysians with a valid driving license, the Peugeot Weekender Experience can be participated in by visiting any authorized Peugeot showroom and scanning the provided QR code.
Alternatively, you can visit the microsite peugeotweekenderexperience.com, fill in your personal information, and select a nearby showroom.
Peugeot Malaysia has launched a year-end promotional campaign offering savings of up to RM26,000 for purchases of the latest models before December 31, 2024.
This latest campaign includes Peugeot models such as the 2008, which offers a rebate of up to RM13,500; the 3008, with a rebate of up to RM20,388; and the 5008, with a rebate of up to RM26,388.
Customers looking for extra savings can purchase the 2023 Peugeot 3008 with a rebate reaching RM40,000, or at a promotional price of just RM129,388.
Customers who choose to take home the Peugeot 408 (Premium and GT variants) will receive a two-year insurance support package valued at RM10,000.
Every Peugeot vehicle purchased during this Year End Extravaganza will come with a seven-year warranty or a mileage limit of 200,000 km, along with a complimentary five-year service package.
Malaysians are invited to visit authorized Peugeot showrooms for more information or to test-drive the latest Peugeot models.
Peugeot Malaysia will also have a booth at the Kuala Lumpur International Mobility Show (KLIMS) 2024, which will take place from December 5 to December 11.
The Peugeot 408 features a body shape that deviates from the norm, combining the practicality of a sedan with SUV/crossover elements and a higher ground clearance.
This unique French mixture may not cater to the tastes of the general public.
In addition to its bold design, the Peugeot 408 also comes equipped with unconventional Monolithe 20-inch rims, which appear quite odd upon first glance.
Upon closer inspection, these 20-inch rims have a single plastic structure that covers the five wheel nut holes.
You can watch the tutorial on how to remove this plastic nut cover in the video link below:
Cycle & Carriage (C&C) Cheras has now become the first C&C showroom to showcase the Peugeot brand alongside a lineup of Mercedes-Benz vehicles.
The inauguration ceremony was officiated by Thomas Tok, CEO of Cycle & Carriage; Linda Jackson, CEO of Peugeot; Daniel Gonzalez as the COO of Stellantis ASEAN, and Jamie Morais, the Managing Director of Stellantis Malaysia.
The exhibition center located on the first floor spans 4,655 square feet where customers can view Peugeot models such as the 408, 2008, 3008, 5008, and the Landtrek pickup truck, as well as a comfortable café space.
It is open daily from 8:30 AM to 7:00 PM, or from 11:00 AM to 5:00 PM every Sunday.
Cycle & Carriage also offers exclusive promotions in conjunction with the opening of this Peugeot showroom, where customers can enjoy savings of up to RM30,000 for the Landtrek model, up to RM40,000 for the 3008 model, and up to RM42,000 for the 5008 model.
In addition to Cheras, Cycle & Carriage will introduce the Peugeot brand at C&C Batu Caves and C&C George Town exhibition centers, as well as more branches nationwide in the near future.
A bitter fact that we must digest at present is that everyone now wants a car with flood-resistant specifications.
SUV. Crossover. Or whatever three-letter acronym introduced by every manufacturer to distinguish their products from others.
As a result, we can now see various types of crossover SUV models in the local market, and the victims, of course, are the sedan models.
The latest Peugeot 408 available in the Malaysian market is no exception to falling victim to the SUV frenzy.
Is it a model worth buying? Feel free to read our brief review until the end.
Exterior design
If the two previous generations featured sedan body shapes, the new generation Peugeot 408 is now a modern mishmash car built for those who dare to drive it on the road.
Fundamentally, the 408 still retains the sedan body shape, but with a liftback rear design before being embellished with crossover elements around the body.
This is not a new thing, as several other manufacturers also use the same design format, such as Citroen with the C3X, and Toyota through the Crown Crossover model.
Not everyone likes this format, but it could be a suitable model for those seeking something different.
On the road, the Peugeot 408 GT looks aggressive with its lion fang-shaped main headlights, rear lights with claw graphics, and 20-inch black Monolithe rims with a slightly… peculiar design.
With slightly higher dimensions compared to sedans in its segment, along with a ground clearance of 189 mm, it’s difficult to classify this Peugeot 408 as a crossover SUV. The writer prefers to call it a crossover sedan.
As emphasized, the design delivered by this Peugeot 408 is not for everyone, only for the brave.
Modern cabin, but…
The Peugeot 408 GT brings the Peugeot i-Cockpit 3D, which is far more modern than the previous 408.
It features a flat top and bottom steering wheel, a 10-inch digital cluster screen with a three-dimensional display, a 10-inch infotainment screen, and i-Toggles screen where the driver can set up to five different shortcut functions according to personal needs.
In standard, the Peugeot 408 GT variant we test-drove also comes with Nappa leather-wrapped seats that have been recognized by the Aktion Gesunder Rücken (AGR) independent body, which promotes back health.
There is also a built-in massage function with several modes inspired by animals such as cats and snakes available for the driver and front passenger.
With these mentioned modern features, comfort is indeed not a major issue.
Despite the presence of customizable shortcut function buttons, the writer still believes that frequently used functions such as climate control don’t need to be integrated into the main screen.
The infotainment screen from the factory offers a fairly clear and sharp graphic display, but could be improved with faster and smoother graphic movements.
It can be quite annoying when one wants to quickly lower the cabin temperature, but have to wait a few moments for the ‘loading’ graphic to finish playing.
Fortunately, the Peugeot 408 comes standard with wireless Apple CarPlay and Android Auto support, so most of the time, the driver’s eyes only need to focus on the navigation map display and the appropriate music selection played by the Focal Audio system with its 10 speakers.
Powerful Engine
For the Malaysian market, the Peugeot 408 is only offered with one engine option, which is the 1.6-liter turbo PureTech inline-4.
It is capable of churning out a high power of 218 hp @ 5,750 rpm and a torque of 300 Nm @ 2,000 rpm, delivered to the front wheels via an 8-speed automatic transmission.
Accelerating at traffic lights is not a weakness for this crossover sedan; in fact, on highways, the Peugeot 408 can outperform any naturally aspirated sedan.
For a full tank, the writer successfully recorded a mileage of 510 km.
Driving Experience
From the driver’s seat, one actually needs time to get used to the layout of the Peugeot 408 GT’s 3D i-Cockpit. This is because compared to other cars, you need to read the digital cluster screen from above the steering wheel. If set too high, you may struggle to see the meter panel.
Just like the infotainment screen, this digital cluster screen also displays graphics movements somewhat slowly for a modern car. It still offers an analog-style meter display but with a more concise interface.
Despite the asymmetrical steering wheel design, the Peugeot 408 still offers adequate handling responses, not overly sporty but still enjoyable, particularly when maneuvering around corners.
The Peugeot 408’s suspension components, consisting of MacPherson struts at the front and a multilink setup at the rear, are adequate when driving on well-paved surfaces where body roll is at an acceptable level. However, the high body style of the car is its main downside.
The main enemy of the Peugeot 408 is uneven road surfaces, especially when encountering potholes or road debris.
It’s even more frustrating when you’re enjoying a corner, and there are potholes or road debris scattered on the road where this sedan is quick to jump and ‘veer off course’ set by the driver.
Not all negative aspects are felt in the Peugeot 408. The most appreciated aspect is the cabin’s NVH (Noise, Vibration, Harshness) level, where any roughness and engine noise are effectively filtered to ensure the driver’s and passengers’ comfort throughout the journey.
Practicality
The Peugeot 408 GT still offers a practical cabin space for the whole family, even with its bold crossover sedan body style.
For instance, on the center console, there is a special slot for wireless smart device charging, followed by space below for other smart devices and a dedicated hole for placing your SmartTag device.
The cute transmission tunnel also contributes to a more spacious cabin. There is also storage space below the central armrest with separate openings, while for rear passenger comfort, second-row air conditioning vents are provided.
Although it may seem narrow from the outside, the Peugeot 408’s cabin actually provides sufficient headroom and legroom for adult passengers. However, the relatively small rear mirror structure makes it difficult for any old-school driver to look back when parking the car.
Fortunately, the Peugeot 408 comes with a clear 360-degree surround-view camera that allows us to observe the presence of obstacles in the surroundings.
Moreover, the Peugeot 408 offers a cargo space capacity of 536 liters, expandable to up to 1,538 liters when the second-row seats are folded down.
Price… a bit expensive
Behind the bold exterior and the aforementioned modern features, one thing that makes the Peugeot 408 not as appealing is the price tag.
For the Malaysian market, you can get the basic Allure version of the Peugeot 408 with pricing starting from RM146,055. Sounds reasonable, right?
However, for the GT variant equipped with additional premium features, the starting selling price is from RM196,055. Wise buyers may suggest adding a bit more money and buying a much larger and more comfortable D-segment sedan.
Therefore, the writer likes to reiterate the argument mentioned at the beginning of the article, “Peugeot 408: A ‘French Lion’ for the Brave.”
Stellantis Malaysia has announced a promotion of a free 5-year maintenance service package effective from September 1, 2024.
This latest promotion applies to all Peugeot models and variants, including the 408, 2008, 3008, 5008, and the Landtrek pickup truck.
Customers who register their Peugeot vehicles starting from September 1st are eligible to enjoy the five-year free service promotion which covers the cost of spare parts for 10 services within five years, based on intervals of every 10,000 km or six months, whichever comes first.
Customers only need to pay for labor costs.
The Managing Director of Stellantis Malaysia, Jamie Francis Morais, said, “Our customers are our top priority, and we are excited to introduce this 5-year free service maintenance promo as part of our efforts to further elevate and enhance the PEUGEOT ownership experience.
“This 5 years of free service savings paired with our ongoing 7-year extended full coverage warranty is sure to give new PEUGEOT owners peace of mind, for longer.”
This limited offer is available at all authorized Peugeot dealerships nationwide.
For information, all Peugeot vehicles come with a seven-year warranty or a distance coverage of 200,000 km (whichever comes first) as a standard package.
It consists of a 3-year manufacturer’s warranty and an additional 4-year coverage similar to the manufacturer’s warranty.
Cycle & Carriage, a renowned automotive brand with a 125-year legacy, has announced a partnership with Stellantis Malaysia to expand the Peugeot brand under its product portfolio.
Initially, two existing Cycle & Carriage showrooms located in Cheras and Batu Caves will be utilized to showcase Peugeot vehicles under one roof with sales and after-sales services set to commence towards the fourth quarter of this year (Q4 2024).
This collaboration with Cycle & Carriage is part of an effort to further develop the distributor network of Stellantis Malaysia.
The aim is not only to strengthen their presence in the country but also to identify key locations to offer quality and easily accessible services to customers within the community.
Additionally, there are plans to introduce more brands under Stellantis Malaysia, as well as to expand the network to the northern and southern regions of Peninsular Malaysia starting from 2025.
“We are excited to embark on a new chapter with Stellantis Malaysia, to offer customers an expanded product lineup, coupled with Cycle & Carriage’s expertise in automotive backed by our 125-year history. This aligns with our strategy to deliver exceptional journeys to a broader customer base, expand our market reach, and drive shareholder value.
“We truly believe that existing and future customers will greatly benefit from this partnership, offering easy access to a wider range of quality products based on their needs and quality services even after point of purchase,” said Thomas Tok, CEO of Cycle & Carriage.
Jamie Morais, Managing Director of Stellantis Malaysia expressed his gratitude and said “Today marks a significant milestone for Stellantis Malaysia, and we are thrilled to welcome our new dealer partner to our growing network. This is a testament to our commitment to delivering exceptional service and expanding our reach to better serve our valued customers.
“Cycle & Carriage’s reputation for excellence aligns perfectly with our values and we look forward to setting the new standards in the industry to provide unparalleled customer experience.”
Peugeot Malaysia, in collaboration with KL Fashion Week 2024 (KLFW 2024), has launched two promotional campaigns for fans and customers to enjoy the exhilarating experience of driving the latest Peugeot 408 model.
From July 9 to July 27, 2024, Peugeot customers who have the opportunity to test drive the Peugeot 408 at any authorized dealer stand a chance to win a pair of tickets to the KL Fashion Week events, namely the Kit Woo Show on July 31, or the Design to Sustain Finale on August 2.
Customers only need to fill out the provided online form after the test drive session and are encouraged to follow Peugeot Malaysia’s Facebook and Instagram pages to find out the results of this campaign.
Three lucky customers also have the chance to win a 3-day 2-night Business Class vacation package to Paris for two when they book and purchase the Peugeot 408 between July 29 and October 31, 2024.
Furthermore, these fortunate winners will be taken to the prestigious Paris Fashion Week 2025 fashion show, as well as have the opportunity to visit the iconic L’Aventure Peugeot Museum to learn about the history and heritage of the Peugeot brand.
Jamie Francis Morais, Managing Director of Stellantis Malaysia said. “Design is an integral part of PEUGEOT’s DNA, and this partnership with KLFW represents a perfect alignment with our vision and the inventive spirit of the PEUGEOT brand. The newly launched PEUGEOT 408, having won the Red Dot Design Award in 2023 plays its role perfectly as the muse for this year’s show.”
“We are excited to offer our customers such an exclusive experience because, with PEUGEOT, you are not just getting a car, you are immersing yourself in the experience of ‘allure’, the language of attraction, and the endless possibilities of exhilaration and emotions.”
For more information on the ‘Test Drive & Win’ and ‘Buy & Win’ campaigns, do follow PEUGEOT Malaysia’s Facebook and Instagram pages or visit www.peugeot.com.my for more information.
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